Due to circumstances outside of their control, Irwin Naturals have to migrate their online store from one platform to another. And they needed to do it quickly! We developed a custom site for them using their existing design as our guide and handled every piece of the data migration from platform A to WordPress in a way that minimized downtime and thus, sales.
Custom WordPress Development
WordPress powers almost half the websites on the Internet and was a quick way to stand up a powerful content management system so that the Irwin Naturals team could update content and manage the site with ease. We developed a fully custom theme.
Adding ecommerce functionality was obviously imperative to this project. We enabled this via WooCommerce - the leading ecommerce platform on top of WordPress
An important feature was the universal checkout functionality we developed so that customers can shop and checkout all 3 of the Irwin Naturals brands and checkout in one place. We made this experience seamless.