Blog

Agency Or Alone? Deciding What's Best For Your Ecomm Store
Agency Or Alone? Deciding What's Best For Your Ecomm Store
In the business world, much like onboarding a new employee, there's always an initial cost or startup period when you bring in a contractor for a project. This phase includes... Read more...
How Coldsmoke Supports Clients Post-Launch
How Coldsmoke Supports Clients Post-Launch
In today's fast-paced business landscape, ensuring continuous growth and optimization post-launch is crucial. We offer three distinct support packages designed to meet the varied needs of our clients, helping you... Read more...
How We Find The Best Creative Agencies For Our Clients
How We Find The Best Creative Agencies For Our Clients
In today's competitive market, collaborating with other creative agencies can significantly enhance your projects and customer experience. Our experience with design-only agencies has demonstrated the power of combining expertise to... Read more...
One Overlooked Area Of Your Ecommerce Site-And How To Improve It
One Overlooked Area Of Your Ecommerce Site-And How To Improve It
When it comes to running an e-commerce site, there's one crucial element that often flies under the radar: search functionality. Think about it—how often do you pay attention to the... Read more...
Learning To Let Go As A Leader Is Hard
Learning To Let Go As A Leader Is Hard
In today's fast-paced business environment, embracing and nurturing leadership within your team can significantly enhance your company's performance and culture. Recently, a conversation with our director of operations highlighted the... Read more...
2 Tricks To Improve The Quality Of Customer Info You Collect
2 Tricks To Improve The Quality Of Customer Info You Collect
In today's competitive market, underutilized tools and strategies can significantly boost your business and customer experience. One effective approach is to gather data on how your customers interact with your... Read more...
Taking Time Off Actually Works. I Am Now Living Proof Of That.
Taking Time Off Actually Works. I Am Now Living Proof Of That.
It's a story that's all too familiar in today's fast-paced world: the relentless pursuit of productivity, the constant pressure to perform, and the inevitable burnout that follows. For me, that... Read more...
The Best Balanced Approach to Pop-Ups
The Best Balanced Approach to Pop-Ups
Pop-ups. Whether you love them or hate them, they have become an unavoidable part of the online experience. From a marketer’s perspective, their appeal is clear—they're incredibly effective at capturing... Read more...
How I've Had My Eyes Opened To The Possibilities Of Loyalty Programs
How I've Had My Eyes Opened To The Possibilities Of Loyalty Programs
In the ever-evolving landscape of commerce, loyalty programs stand as stalwart pillars, fortifying the bond between businesses and their customers. Traditionally, these programs have relied on points-based systems, offering rewards... Read more...
2 Big Tips To Migrate A Legacy Brand To Shopify Successfully
2 Big Tips To Migrate A Legacy Brand To Shopify Successfully
Transitioning from a legacy platform to Shopify can feel like embarking on a journey into the unknown. It's natural for businesses to harbor concerns, particularly when it comes to safeguarding... Read more...
The 3 Pillars Of Every Successful Web Dev Project
The 3 Pillars Of Every Successful Web Dev Project
A question we get a lot is about our signature system, specifically how to know when you've moved from one phase to the next. Our system consists of three main... Read more...
The Big Difference Between Free Vs. Paid Website Audits
The Big Difference Between Free Vs. Paid Website Audits
Audits are incredibly valuable, and I am a big fan of them. They play a crucial role in identifying areas for improvement and uncovering hidden opportunities for growth. However, it's... Read more...